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Big data as the name suggests is a large amount of data that is growing exponentially and it is difficult to be managed by traditional data management tools. These large data sets need cost-efficient, innovative, and efficient methods for analysis so that they can be helpful to devise insights. Currently, the world produces 2.5 quintillion bytes of data daily. The explosion of data continues in the roaring ‘20s, both in terms of generation and storage the amount of stored data is expected to continue to double at least every four years. When we look at Facebook has hundreds of users across the globe. Facebook generates about 500 petabytes of data. And the company also uses big data to handle data needs. In the age of digital technology and social media, the amount of information generated is increasing exponentially. It has now become possible to analyse the data and get insights from it immediately. The concept of big data has been around for several years. Big data, in particular, offers marketers with unmatched data regarding their customers, which opens possibilities of easily recording, tracking and processing massive volumes of data within all actions. 
Big data solutions include storage, backup, analysis, visualization, as well as administrative controls for enormous volumes of data. Big data solutions make a complicated data infrastructure more efficient. Furthermore, big data technologies allow smart cities to leverage expanded capabilities. Internet of Things (IoT) technologies, smart sensors, smart transportation and other innovations are all part of this. 
Several companies have emerged over the years to provide solutions for wrangling huge datasets and understanding the relevant information within them. Some offer powerful data analysis tools, while others aggregate and organize datasets into usable formats. Big data has its uses and applications in almost every industry. Big data has a massive contribution to the advancement in technology, growth in business and organizations, profit in each sector, etc. Looking at the non-stop growth and progress of big data, companies started adopting it more frequently. 
 

 
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Analytics Insight is an influential platform dedicated to insights, trends, and opinions from the world of data-driven technologies. It monitors developments, recognition, and achievements made by Artificial Intelligence, Big Data and Analytics companies across the globe.
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